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Distribution Channels
Multi channel consumer engagement enables consistency, coordinated
marketing campaigns, and maximum sales penetration.
The Retalika Business
Process Management Platform is designed to create a compelling user experience
across multiple channels. It enables you to seamlessly present and provision
service and content offerings to consumers through all your
branded distribution channels.
Point Of Sale (POS):
An online guided selling, activation and billing interface for use
by retail sales assistants when interacting with consumers. The
POS interface also allows retail sales staff to explore and experience
the portfolio of services offered, view demo's, explanations and
online training, and track their sales goals.
Kiosk:
Designed for a quick and easy self-service experience, the kiosk
guides consumers through service and content availability
allowing them to view demos, browse and compare handsets and
then select the relevant services. Consumers can then pay with
credit/debit card and have the services sent directly to their mobile
or refer the order to a sales assistant for completion
Online Store:
Fully retailer-branded services and content portal. Customizable to
your business goals, the online store provides continued interaction
with users after they have left your retail store. With this approach, you
can drive new and repeat customers to the store, enabling redemption
of prepaid gift cards purchased in store, or making a purchase for
the first time. As a result, you gain incremental high margin sales
24/7. Consumers can also provision services, and receive assistance
in installing services. The online store is a great fulfillment destination
for email, SMS or above the line marketing campaigns. It can be
easily integrated within a retailer's existing website and other online
destinations such as a Facebook page, through a simple interface.
Handset:
A retailer branded one-stop-shop application store on the mobile phone,
the key personal device that consumers look at many times each day.
Designed to enable intuitive and easy impulse purchase, activation and
usage of services and content whilst on the move. This channel can also
operate as an effective and affordable CRM tool.
Multi Channel Customer Engagement
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